6 Steps to Dominate Your Job Search for First-Timers

Do you ever feel like you aren’t getting the results you want in your job hunt?

You have a LinkedIn profile, and well-polished resumes and cover letters.


Often, recent graduates and those still studying fail to realise that searching for a job is a whole new area of study. It is not some last-minute assignment that you can cram in one day but is quite a laborious process. It’s more consequential than your actual tertiary studies, as a fail at uni isn’t the same as failing to find a job.

You need to have an online presence to help with your job search.12 flickr

The problem is, despite the media savvy generation young millennials are, the sheer volume of ways to approach your job search is overwhelming.

I’d like to share a few ways in which to start off your job search.

Before that, let’s look at the traditional means of job hunting.



The Timeless Resume & Cover Letter

These old dinosaurs aren’t dead yet, especially the cover letter. At least in design, they are still relevant.

Resumes are there to inform of relevant experience, qualifications, and skill sets that make you an ideal candidate for a job. However, there has been a shift towards creating profiles, or more online resumes that act like traditional resumes.


Cover letters are pretty much the same, but to clarify, they are not rehashes of your resume.

Key Tip: Focus on core strengths that you want the hiring manager to notice, make it short and concise, relevant to the job. Most employers spend thirty seconds or less reading each, so make it short and insightful to who you are.

Related Example: Cover emails are similar in that you cut it down even further, doing the same thing below 100 or so words.

Here are the six areas that you need today to help boost your job hunt and get those job offers.


1. Social Media Resumes

When I say your online profiles are your new resumes, I meant it because employers will look you up first online and create an impression of who they think you are.

The Key here is to: be consistent in your activity, and have uniformity in your media profiles.

We all know how in tune some of us can be on Instagram and Facebook. The same effort needs funnelling into our online profiles for our job search.

You need a social media marketing campaign that is all about you. It needs to showcase your talents, and the person that is behind all your qualifications to get through to your audience.


2. LinkedIn Skeletons

If your LinkedIn profile has one update, having been inactive for the rest of the four months you had the account, this projects that you aren’t someone committed to creating an online image of yourself.

Example: For your main page, put in as much information as an employer would want. Don’t flood, but flesh out your key achievements, work history, and qualifications, relevant to your dream role.


Also, take note in how you update your profiles. If you want to appear professional and knowledgeable of the current insights to do with your area of study or interest, post an article that is useful.

Example: Post a link with a well thought out comment on an article, stating why it was such a good or disagreeable one.

Key Tip: Use statistics, or whatever data that would be relevant if possible.


3. Uniformity is Important Too

Key Tip: Have the same username across your job media profiles and have one universal photo. Most importantly, make yourself recognisable, in terms of the design, content, and intervals when you update your accounts, to create a consistent presence online.


4. Short to Long Pitches to Connect

The short pitch is something that needs practice. Meeting someone new is a chance to tell more about yourself.

Example: Have a twenty-second speech that concisely packages who you are, and what you can bring to the table. It tells people you want to create relationships with, ‘Whoa this person is straight to the point and isn’t someone that would waste time’.


You need a longer speech or pitch for more extended talks, over coffee or lunch.

Example: Have a two-minute pitch to flesh out who you are, and what skills you have to offer, or what you can do to help with a professional’s or company’s problems.


5. The Thrown Pitch

One last thing to think about is creating another short pitch for someone that is willing to refer you. Make sure to word it so that the referring person knows what you want them to say about you. Creating a third person pitch will work wonders for both clarity and cooperation, as the person referring you will know in detail what to say.

Key Tip: Hand them a short key card, outlining the core things your pitch should say.


6. Revisiting your Online Image

Having a recognisable image of yourself online is the makings of a personal brand.

Example: Focus on two media platforms. LinkedIn would be the main profile, followed by another platform that is useful to your industry of interest.

The purpose is not to spread yourself too thin, and not be overwhelmed in trying to update five profiles constantly.


Practical Tip:  Start with one or two, and build presence & experience, and then build up from there. Focus your efforts on making consistent and useful content available for your profiles. It can be insightful articles or posts related to your industry or updates from your work experience that may be useful for hiring managers.

Practical Tip: Follow interest groups that are relevant or useful to what you want to do, and beware; being inactive on groups in LinkedIn will automatically cut you off. Follow companies that you want to work for, or are interested in, as they regularly update. The professionals you find in their media posts will tell a lot about the company itself, and what they do.


Final Thoughts

For those just beginning their job search, the one thing I can say for a fact is that a strong uniform presence online will make you stand out. Having a recognisable brand of yourself will make you tower over everyone else. It’s up to you though to put in the hard yards, as this process requires diligence and grit.


What do you do online for your job search? What tips were most helpful?

Please share your insight and stories in the comments below.

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